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Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball
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Baseline Selling introduces a way for salespeople to visualize and touch all the sales bases without over-complicating the process.
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- If you can run the bases in baseball, you already understand the fundamentals of a winning sales process. In Baseline Selling: How to Become a Sales Superstar by Using What You Already Know About the Game of Baseball, sales expert Dave Kurlan introduces a simple, memorable, and highly effective sales system that replaces complexity with clarity—and delivers real results.For too long, sales professionals have struggled with methodologies that are difficult to learn and even harder to apply. Studies show that less than 25% of salespeople effectively use the techniques taught over the last two decades. Why? The unnecessary complexity, steep learning curves, and rigid systems have held them back.Baseline Selling changes all that. Kurlan reemphasizes the fundamentals of selling in a fresh, relatable way, using the universally understood game of baseball to create a step-by-step process that anyone can follow. Whether you are an experienced sales professional or new to the field, you’ll find practical strategies that complement and enhance any advanced methodology you already use.Inside, you will learn how to: Get more appointments—even with prospects who say they’re “not interested” Differentiate yourself in commodity-driven markets with “Commodity Busters” Increase closing percentages using the simple yet powerful “Inoffensive Close” Sell at higher margins by applying the “Rule of Ratios” Shorten your sales cycle by effectively “Taking a Lead” This book is not about gimmicks or tricks. It is about visualizing your sales process in an intuitive way and executing each step with confidence. Baseline Selling helps you master the essential skills needed to close more sales, more often—without over-complicating the process.Step up to the plate and transform your sales game today.
| Publisher | AuthorHouse |
| Publication date | November 30, 2005 |
| Language | English |
| Print length | 232 pages |
| ISBN-10 | 1420895672 |
| ISBN-13 | 978-1420895674 |
| Item Weight | 12 ounces (340.2 grams) |
| Dimensions | 6 x 0.58 x 9 inches (15.2 x 1.5 x 22.9 cm) |
Who Should Buy?
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Sales Professionals
Salespeople looking to enhance their skills through a relatable approach using baseball as a metaphor for selling.
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Coaches and Trainers
Individuals coaching sales teams who want to integrate engaging and familiar concepts from sports into their training methods.
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Business Students
Students studying business and sales who prefer learning through practical examples rather than theoretical concepts.
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Experienced Salespeople
Veteran sales professionals may find the strategies too basic and not sufficiently challenging for their expertise.
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Features & Benefits
- Transform your sales process with simplicity and effectiveness.
- Overcome the complexities of traditional sales techniques.
- Easily acquire more opportunities and get appointments.
- Increase closing percentages with the Inoffensive Close.
- Differentiate yourself in a competitive market with Commodity Busters.
- Shorten your sales cycle by effectively Taking a Lead.
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